Fitness events / custom software
CrossFit Colchester Events
Over a decade of experience helping businesses save time and make more money with technology.
A custom booking platform that saves 10 hours a week and cuts fees on every ticket
The problem
“Every ticket we sold, a booking platform took a cut — and we were still chasing confirmations and reminders by hand.”
A fitness events business needed to sell tickets to competitions and events without handing a cut of every sale to a third-party booking platform, and without the manual work of chasing confirmations and reminders by hand.
What I built
A custom booking platform for event ticketing, with fully automated email flows covering the whole booking process — confirmations, reminders, and updates — with no manual admin required.
The cost of third-party booking platforms
Every ticket sold came with a booking fee attached, and the team was still manually chasing confirmations, reminders, and updates for every event.
The platform built to replace it
A custom booking platform now handles event ticketing directly, with fully automated email flows covering confirmations, reminders, and updates from start to finish.
The result
10 hours a week of manual admin saved, and a 2.5% saving passed on to customers on every ticket sold.
The result
Third-party booking fees and manual admin → an owned platform that runs itself.
Saves the owners 10 hours a week that used to go on manual booking admin, and saves customers 2.5% on every ticket by moving off third-party booking fees and onto their own platform.
Not sure where to start? Start with the free redesign.
I'll rework your homepage and show you exactly what I'd change and why — before you've committed to anything.